Transforming square feet into lasting impressions
Microsoft Teams is experiencing a decline in web app downloads, particularly among younger, tech-savvy users. To hypothesize, the current Microsoft Teams product page design is outdated and fails to resonate with this target audience. To address this issue, the aim is to redesign the page to be more visually appealing, user-friendly, and effective in driving downloads.
Client
Altan
Industry
Communication
Duration
2 days
• Purpose
To identify the visual goals and elements
To identify the elements in the Microsoft teams to elevate the user engagement, and then redesign the entiret Ul, with an aim to gauge user interest and drive them to download the app. The design aesthetic should be in line with Microsoft's design systems.
• Purpose
To identify the visual goals and elements
To identify the elements in the Microsoft teams to elevate the user engagement, and then redesign the entiret Ul, with an aim to gauge user interest and drive them to download the app. The design aesthetic should be in line with Microsoft's design systems.
• Purpose
To identify the visual goals and elements
To identify the elements in the Microsoft teams to elevate the user engagement, and then redesign the entiret Ul, with an aim to gauge user interest and drive them to download the app. The design aesthetic should be in line with Microsoft's design systems.
• About
Microsoft Teams
Microsoft Teams is a versatile collaboration tool that brings teams together. It offers features like real-time chat, video conferencing, file sharing, and task management. By providing a centralized platform for communication and collaboration, Microsoft Teams helps improve productivity and teamwork.
• About
Microsoft Teams
Microsoft Teams is a versatile collaboration tool that brings teams together. It offers features like real-time chat, video conferencing, file sharing, and task management. By providing a centralized platform for communication and collaboration, Microsoft Teams helps improve productivity and teamwork.
• About
Microsoft Teams
Microsoft Teams is a versatile collaboration tool that brings teams together. It offers features like real-time chat, video conferencing, file sharing, and task management. By providing a centralized platform for communication and collaboration, Microsoft Teams helps improve productivity and teamwork.
• Design
Clean and Minimalistic Design with vibrant elements
I chose the brand design guidelines of Microsoft, where in brand identity is vibrant with many 3D illustrations and observed how they work through their platforms. The brand's overall aesthetics seems to be very clean and minimal with maximum usage of Indigo and White, which translates to the feeling of 'tranquility' and 'bridge between the worlds'. There's an occasional use to pink and light blue to create emphasis. The body text is cool grey, to keep the contrast low which reduces the strain on the eyes on the reader. Both the font face used by the brand are Helvetica Neue, which again instills the feeling of being approachable and soft. Usage of compartmental layout to differentiate the sections styled with beveled edges also instills a feeling of softness, trust and sense of community, which aligns with the brand values.
• Design
Clean and Minimalistic Design with vibrant elements
I chose the brand design guidelines of Microsoft, where in brand identity is vibrant with many 3D illustrations and observed how they work through their platforms. The brand's overall aesthetics seems to be very clean and minimal with maximum usage of Indigo and White, which translates to the feeling of 'tranquility' and 'bridge between the worlds'. There's an occasional use to pink and light blue to create emphasis. The body text is cool grey, to keep the contrast low which reduces the strain on the eyes on the reader. Both the font face used by the brand are Helvetica Neue, which again instills the feeling of being approachable and soft. Usage of compartmental layout to differentiate the sections styled with beveled edges also instills a feeling of softness, trust and sense of community, which aligns with the brand values.
• Design
Clean and Minimalistic Design with vibrant elements
I chose the brand design guidelines of Microsoft, where in brand identity is vibrant with many 3D illustrations and observed how they work through their platforms. The brand's overall aesthetics seems to be very clean and minimal with maximum usage of Indigo and White, which translates to the feeling of 'tranquility' and 'bridge between the worlds'. There's an occasional use to pink and light blue to create emphasis. The body text is cool grey, to keep the contrast low which reduces the strain on the eyes on the reader. Both the font face used by the brand are Helvetica Neue, which again instills the feeling of being approachable and soft. Usage of compartmental layout to differentiate the sections styled with beveled edges also instills a feeling of softness, trust and sense of community, which aligns with the brand values.
Link to site : https://simplest-popover-718009.framer.app/
• Result
Improving User Experience and Driving Downloads: A Design-Led Approach
By implementing a modern, user-centric design for the Microsoft Teams product page, I anticipate a significant increase in web app downloads. Key learnings from this process will include the impact of visual appeal, user experience, and clear calls-to-action on conversion rates. Additionally, we can gain valuable insights into the preferences of our target audience and how to effectively communicate the value proposition of Microsoft Teams.
• Result
Improving User Experience and Driving Downloads: A Design-Led Approach
By implementing a modern, user-centric design for the Microsoft Teams product page, I anticipate a significant increase in web app downloads. Key learnings from this process will include the impact of visual appeal, user experience, and clear calls-to-action on conversion rates. Additionally, we can gain valuable insights into the preferences of our target audience and how to effectively communicate the value proposition of Microsoft Teams.
• Result
Improving User Experience and Driving Downloads: A Design-Led Approach
By implementing a modern, user-centric design for the Microsoft Teams product page, I anticipate a significant increase in web app downloads. Key learnings from this process will include the impact of visual appeal, user experience, and clear calls-to-action on conversion rates. Additionally, we can gain valuable insights into the preferences of our target audience and how to effectively communicate the value proposition of Microsoft Teams.
©RISHIKA DUBEY 2024
©RISHIKA DUBEY 2024
©RISHIKA DUBEY 2024